Ways to work together / 01—02
For you.
For what you do.
Personal portrait sessions. Photography and short films for artists, makers, and businesses.
Personal portraits.

A session to mark a milestone, explore a creative idea, or make a portrait for yourself. I’ll help with the location, what to wear, and posing.
Explore portrait sessions ↗Artists & brands.

Show the people and process behind your work. Photography and short films planned around your audience and where you’ll use them.
Explore brand photography & film ↗The personal archive
Where my eye wanders.
Travel, small observations, and photographs made for the pleasure of looking.
Explore personal work
Have something else in mind?
Tell me about itPersonal portraits
You, in
your own light.
For a milestone, a creative idea, or a portrait just for yourself.
We’ll choose the location and plan the session together. I’ll help with what to wear and give you direction in front of the camera.
Ask about a sessionFor yourself · Milestones · Creative portraits
These photographs of my wife, Andrea, were made during our travels. They show different approaches to light, setting, and expression.
More in the journal ↗A session, at your pace
A little direction.
Room to be yourself.
You don’t need to know how to pose or arrive with a finished concept. I’ll help you prepare and guide you during the session.
Do I need to know how to pose?
No. I’ll guide where you stand, how you move, and what to do with your hands. We’ll take time to find what feels comfortable.
Can you help me choose a location and outfit?
Yes. We’ll discuss the location, light, and clothing before the session, based on the photographs you want to make.
What do we agree before booking?
We’ll agree the location, session length, price, and photo delivery. You’ll receive cancellation and rescheduling terms before paying a deposit to secure your date. The remaining balance is due on the shoot day, before we begin.
Before, during & after
Your session,
step by step.
- 01 / Your plans
Tell me what brings you here.
A milestone, a creative idea, or a portrait for yourself. Share what the photographs are for and any references you like.
- 02 / Before we shoot
Find the setting.
We’ll choose a location and discuss what to wear, then agree the session length, price, and what you’ll receive.
- 03 / During the session
A little guidance.
I’ll help with where to stand, how to move, and what to do with your hands, with space for natural moments.
- 04 / After the session
Your edited photographs.
You’ll receive an edited selection of digital photographs. Standard delivery takes at least four days; expedited delivery may be available for an additional fee. We’ll confirm the timing before you book.
Your session starts here
Come as
you are.
Tell me what the photographs are for. We’ll work out the location, session length, and delivery before you book.
Ask about a sessionAbout / Behind the frame
Photography & filmI’m Daniel.
Good to meet you.
People. Process.
A closer look.
I make photographs and films for people and brands.
Much of my personal work was made while traveling through Paris, Amsterdam, and southern France, often with my wife, Andrea. I kept coming back to reflections, changing light, and the details around us.
For a portrait, I look for a connection between the person, the light, and the setting. For a brand film, I follow the people and work behind the finished result. We’ll plan what matters and leave room for the unexpected.
Based in San Francisco & the Bay Area. Available to travel by arrangement.
Explore the servicesPeople & connection.
We’ll choose the setting together. During the session, I’ll guide your posing and movement, with time to settle in.
The work behind the work.
Tell me who you want to reach and where the work will appear. We’ll use that to plan what to photograph or film and which formats you need.
Have something
in mind?
Tell me what you’d like to make. I’ll reply with questions, availability, and the next steps toward a quote.
Get in touchSessions & commissions
Let’s make
something.
Tell me what you’re considering. A rough date or an early idea is enough to begin.
I usually reply within 24 hours.
Your inquiry / Review
Your inquiry,
ready to send.
Nothing has been sent yet. Check your details, then open the draft and send it from your email app.
Open email draftIf your email app doesn’t open, copy the inquiry and email it to danielruales@gmail.com. I usually reply within 24 hours.
Read email text
From inquiry to booking
Before
we shoot.
- 01 / Agree the details
We’ll discuss what you need, check availability, and agree the location, price, and what you’ll receive.
- 02 / Secure the date
Once we’ve agreed the details, a deposit secures your date. You’ll receive the cancellation and rescheduling terms before paying.
- 03 / On the day
The remaining balance is due on the session day, before shooting begins.